Lifestyle Blog · Logo logic · Olive + Ampersand

Olive & Blonde

An olive stands in for the writer, a looping ampersand holds the story together. Olive & Blonde's mark reads like the blog itself — personal, playful, and easy to follow.

Tagline · Two lives, one voice

This mark was built the Happywinds way — starting from a true idea about the business, then reasoning forward until the shape, the type, and the name lock into one inevitable form.